Coming soon · AmsterdamGum without the plastic.
KAUW is plastic-free chewing gum. Most other gums contain rubber, plastic and wax — the same stuff as car tyres, carrier bags and candles.KAUW isn't one of them.
The problem
What's in regular gum?
You're chewing a tyre.
And a bit of a carrier bag.
KAUW has none of these.
We're building our gum base without rubber, plastic or wax. The full ingredient list goes up before launch.
Other brands use plastic
Most big gum brands build their gum on plastic-like materials. Not KAUW.
Their gum, glue stuff
Other gums use materials from the same family as plastics and glues. Not what you picture when you chew.
Hidden on their labels
Other brands just write “gum base” on the pack. So it's hard to know what you're really chewing.
Ingredients
What we're working on
We're still perfecting the recipe. The goal: gum made from plants, not plastic, that chews just like the gum you love. We'll share every ingredient before launch.
Plastic-free
No plastic-like materials in the gum base.
Plant-based gum base
Made from plants, not plastic.
Familiar chew and taste
Chews like the gum you know.
Full ingredient list
Shared with you before launch.
How it feels
Chews like gum. Because it is.
Same chew. Same long-lasting flavor. Just no plastic.
We're planning several flavors. Tell us which one you'd want first.
About us
Made by students in Amsterdam
We're three students from UvA and VU. We think gum shouldn't be made with plastic. Gizem leads the recipe, and Mustafa and Mohammad run the business side.
Mustafa Bahtikara
Economics and Business Economics
University of Amsterdam
Gizem Yüksel
Pharmaceutical Sciences
Vrije Universiteit Amsterdam
Mohammad Almohammad
Business Administration
University of Amsterdam
Be first to chew.
Join the waitlist. We'll tell you the moment KAUW launches.